Audiovisual and Multimedia Section
Strategic Plan
2008-2009
[Updated in the light of decisions taken in Quebec, August 2008]
Mission
The Audiovisual and Multimedia Section (AVMS) is the international
forum for persons working with non book media in every kind of library
and information service. In this regard AVMS:
- concerns itself extensively with all issues
relating to sound, still and moving images and multimedia
documents, including collection development, cataloguing, access
and conservation, as well as services based upon them, such as
children's libraries, language centres, and multimedia digital
libraries delivered via the Internet.
- promotes the development of specialist
expertise regarding: sources and methods of acquisition; technical
issues for carriers and equipment, whether current or historic;
legal issues affecting the collection, transfer and delivery of
documents; and media-specific rules and formats for
cataloguing.
- maintains relationships with relevant IFLA
Sections and Core Activities, and other professional organizations
for audiovisual archives
Goals
1. Promotion of the use of Audiovisual and Multimedia in
Libraries and other cultural institutions. Discussion and exchange of
information between information specialists in charge of audiovisual
and multimedia collections and services, in relation to users' needs.
(Professional priorities: (a) Supporting the role
of libraries in society; (b) Defending the principle of freedom of
information; (d) Providing unrestricted access to information; (f)
Promoting resource sharing. IFLA Pillars: Society;
Profession; Members. President's Theme: Libraries on
the Agenda)
Actions
1.1 Publication of the "IFLA Guidelines for Audiovisual and
Multimedia Materials in Libraries" in all 5 IFLA languages in the
IFLA Professional Reports series, and in as many other
languages as possible, on IFLANet.
1.2 IFLA programme for Durban 2007 on "Stories without writing:
local and family history beyond the written word."
1.3 Contribution to the organisation of UNESCO World Day for
Audiovisual Heritage, with events in October 2007 and October
2008.
1.4 Sponsorship of International Expert Meeting on Audiovisual
Materials and Heritage, Zagreb, 26th October 2007.
1.5 Re-launch of Section Newsletter, with audiovisual and
multimedia content, December 2007.
1.6 Ongoing review of the effectiveness of the Section.
1.7 IFLA programme for Quebec 2008 on "The Legal Deposit of
Audiovisual and Multimedia materials: practice around the world".
1.8 IFLA programme for Milan 2009 on "New developments in the
bibliographic control of Audiovisual and Multimedia".
1.9 Training workshop in 2009 on "AVM collections for
non-specialist librarians".
2. Development of heritage collections: by voluntary deposit
or by the extension of legal deposit to include Audiovisual and
Multimedia, in both public and private archives
(Professional priorities: (g) Preserving our
intellectual heritage. IFLA Pillars: Society;
Profession; Members. President's Theme: Libraries on
the Agenda)
Actions
2.1 Information and cooperation with other institutions in the
Co-ordinating Council of Audiovisual Archives Associations.
2.2 Development of questionnaire on the legal deposit of AVM.
2.3 IFLA programme for Durban 2007 on "Stories without writing:
local and family history beyond the written word."
2.4 IFLA programme for Quebec 2008 on "The Legal Deposit of
Audiovisual and Multimedia materials: practice around the world", in
conjunction with Committee on Copyright and Other Legal Matters,
National Libraries Section, and Section on Bibliography.
3. Develop legal expertise in relation to acquisition and
access questions, and for preservation requirements.
(Professional priorities: (b) Defending the
principle of freedom of information; (d) Providing unrestricted access
to information; (e) Balancing the intellectual property rights of
authors with the needs of users. IFLA Pillars:
Profession. President's Theme: Libraries on the
Agenda)
Actions
3.1 Cooperation with the Co-ordinating Council of Audiovisual
Archives Associations, EBLIDA and other institutions.
3.2 World wide survey on the legal deposit of Audiovisual and
Multimedia Materials, 2009.
4. Monitor technical knowledge regarding historical, present
and future carriers and related equipments, in order to preserve
heritage collections; monitor the use of technological developments to
copy and to deliver collections to the public, including via the
Internet.
(Professional priorities: (g) Preserving our
intellectual heritage; (k) Representing libraries in the technological
marketplace. IFLA Pillars: Society; Profession)
Actions
4.1 International Joint Technical Symposium, June 2007, (with
CCAAA).
4.2 Planning towards JTS 2010 (with CCAAA).
5. Promote adaptation of cataloguing rules and formats for
audiovisual and multimedia documents. Promote adaptation of indexing
languages and classification. Encourage National Bibliographies to
include sound and image records and multimedia. Encourage development
of expertise in enriching catalogues with sound and images. Promote
adaptation of Information Retrieval systems to images and sounds on the
Internet.
(Professional priorities: (i) Promoting standards,
guidelines and best practice. IFLA Pillars:
Profession; Members. President's Theme:
Libraries on the Agenda)
Actions
5.1 Publication of the "IFLA Guidelines for Audiovisual and
Multimedia Materials in Libraries" in all 5 IFLA languages in the
IFLA Professional Reports series, and in as many other
languages as possible, on IFLANet.
5.2 Mounting of the international localisation toolkit plus
versions in French, Spanish and Arabic, onto the AMIA/Library of
Congress MIC (Moving Image Collections) website.
5.3 Ensuring AVM input into revision of the International Standard
Bibliographic Description (ISBD).
5.4 IFLA programme for Quebec 2008 on "The Legal Deposit of
Audiovisual and Multimedia materials: practice around the world", in
conjunction with Committee on Copyright and Other Legal Matters,
National Libraries Section, and Section on Bibliography.
5.5 IFLA Programme for 2009 on "New developments in the
bibliographic control of Audiovisual and Multimedia".
